W.I.R.E. is an independent think tank that curates the shaping of the future at the interface between science and practice. The foundation for this is a systematic early recognition of relevant developments and their translation into long-term strategies and fields of action for private and public organisations and their decision makers. 

As an interdisciplinary platform, W.I.R.E. has distinguished itself since its foundation in 2007 through its comprehensive understanding of the economy and society and uses this knowledge to develop long-term decision-making bases, ideas and new approaches to solutions. The thematic expertise of W.I.R.E. focuses on the wider consequences of the digital transformation and the linking of market and societal innovation in various sectors ranging from health and financial services to real estate and media. 

In addition to the analysis and classification of new technologies, business models and social trends, W.I.R.E.'s competence includes a multidimensional information architecture as a basis for tailor-made multimedia publications, event formats, exhibitions and keynotes. In the tradition of alchemy, the think tank develops tangible concepts in the form of "real-life labs" or prototypes for the 21st century. 

Since its founding, W.I.R.E. has operated as a collective comprised of a core team and associated specialists and fellows from business, academia, and design. This diverse expertise across industries and disciplines allows W.I.R.E., as a boutique firm, to cover a broad spectrum of projects, coupled with years of experience.

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